http://www.wired.com/images_blogs/magazine/2010/08/2000px-Impossible_staircase.svg_.png
The gestalt theories were thought up by a German psychologist. These theories describe the certain things one can imply by an image. As the text book “Visual Communication: Images with Messages” describes, “The whole is different from the sum of it’s parts.” This is seen in the two pictures above.
In the first picture, an “impossible” staircase is shown. This picture describes continuation in gestalt’s theories. If one side of the image is seen, the staircase seems normal. As one’s eye continues in a square, it is apparent that the stairs going up (or down depending on the direction) continue to go up into itself. This image is 2 dimensional but the 3 dimensional version of this staircase is seen in the movie Inception. This staircase gives the illusion of continuation.
The second picture shows symmetry. This common symbol is the Batman logo. The symbol is symmetric down the center containing the same colors and shape on either side of the line of symmetry. The simplistic outline of a bat with its arms widespread and the symmetry on the left and right side of the image keeps this logo a well-known one. The Batman logo is simple and memorable. It is a wide known symbol around the world.
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